Between Hope, Ambition and Determination.

This is officially the first blog post published on theplay‘s website. Although we are already active with daily posts and stories on Social Media, from today we will be active with blog posts too.  Weekly blog posts will be issued to talk about topics related to Gaming Influencer Marketing, Performance Marketing, Strategy and SEO.

theplay was born to help ambitious brands engage gaming communities creating deeper connections with Gen Zers and Millennials with multichannel campaigns.

Although I have changed many jobs and projects already, there is always a feeling of uncertainty and hope at the beginning of new project. This time as a project creator I am very positive about the future of theplay. I can make use of my own technical skills and strong determination to help the team to be successful in the gaming industry achieving our mission.

Consistency is the key.

It’s true that the beginning is a very important part of the work. However, in a hyper-connected world all of us have learned that consistency makes really the difference between failure and success. Based on my previous failure on past projects, I will do my best to keep the pace of publications constant. Also adapting the content strategy based on users feedback iteratively.

At theplay ▶️ we are ready to get started! 🔥

Before concluding we have reported 3 great quotes about new fresh beginnings! Do you find them inspirational?

Our 3 Favourite Quotes.

“Failure is the opportunity to begin again more intelligently.” – Henry Ford

“The beginning is always NOW.” ― Roy T. Bennett

“Courage is the commitment to begin without any guarantee of success.” ― W. von Goethe

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